It’s no secret that the tech industry is booming. There is a seemingly endless demand for tech products and services, from startups to established enterprises. This has led to a corresponding increase in tech sales jobs.
If you’re looking to get into tech sales, you may wonder what the job entails and how to get started.
In this article, we’ll give you a crash course in tech sales for beginners. We’ll cover the basics of what a tech sales job is, how to become a tech sales professional, the different types of tech sales jobs, and the skills you’ll need to succeed in this competitive field.
Here’s a quick video about what Tech Sales is:
What is Tech Sales?
Tech sales is the process of selling technology products and services to businesses and consumers. This can include anything from software and hardware to cloud-based services and mobile apps.
The tech sales representative is responsible for a wide range of activities, from developing relationships with potential customers to closing sales and ensuring customer satisfaction. In many cases, tech sales reps also provide support to customers after the sale has been made.
The tech sales representative is the key link between the customer and the tech company. They are responsible for communicating the features and benefits of the company’s products and services, as well as answering any questions the customer may have. In addition, tech sales reps must be able to identify the customer’s needs and match them with the company’s products and services.
The technology sales rep must be knowledgeable about the products and services offered by the company. They must be able to explain the features and benefits of the products and services in a way that is easy for the customer to understand. In addition, tech sales reps must be up-to-date on the latest technology trends.
The tech sales process is a critical part of the sales process for any tech company. It’s important to understand the sales process so you can be more effective in your tech sales career. The tech sales process typically starts with a prospective client or customer expressing interest in a company’s products or services. The sales team then works to identify the needs of the customer and match them with the company’s products or services. Once the needs of the customer are understood, the sales team develops a sales strategy to close the deal.
The Tech Sales Process Typically Involves:
- Prospecting is the first step in the sales process, and it involves identifying and assessing potential clients. This is often done through market research, networking, and cold calling. Once a potential customer has been identified, The next step is to qualify them.
- Customer qualification involves determining whether or not they are a good fit for the product or service being sold.
- Closing deals is when the actual sale is made.
- This can be done through a variety of means, such as negotiating a price, providing a demonstration, or simply asking for the sale.
- Post-sales is where you provide support to the customer after they’ve made the purchase. This can involve things like onboarding, training, and troubleshooting.
Here’s a video about how to can get into tech sales:
Most Common Types of Tech Sales Jobs
Account executives are responsible for managing and developing relationships with customers.
- They work to ensure that client needs are met and that they’re satisfied with the products and services they receive.
- To be successful in this role, account executives need to have good people skills and be able to build rapport with customers.
Business Development Managers
Business development managers are responsible for identifying new sales opportunities and developing a sales strategy to pursue them.
- They work with account executives to identify potential customers and then develop plans to win their business.
- Business development managers need to be good at problem-solving and have a strong understanding of the sales process.
Business Development Representatives / Sales Development Representatives
Business development representatives (BDRs) or Sales development representatives (SDRs) are responsible for generating leads and setting up meetings with potential customers.
- They work with account executives to identify potential customers and then follow up with them to set up meetings.
- Business development representatives need to be good at generating leads and have a strong understanding of the sales process.
Essential Skills You Need to Succeed in Tech Sales
On the hard skills side, you’ll need to have a strong understanding of the products you’re selling and the industry you’re selling them in. You’ll also need to be able to effectively use technology to demo products and close deals.
On the soft skills side, you’ll need strong communication and interpersonal skills. You’ll also need to be able to handle rejection and stay motivated in the face of adversity.
If you’re interested in getting started in tech sales, there are a few things you can do to increase your chances of landing a job.
First, it’s important to get some experience under your belt. If you have any previous sales experience, whether it’s in another industry or in tech, be sure to highlight it on your resume.
You should also consider getting a degree in business or a related field. While a degree isn’t required for most tech sales jobs, it can give you a leg up on the competition.
Finally, it’s a good idea to reach out to your network of contacts. If you know anyone who works in tech sales, they may be able to help you get your foot in the door.
Should You Get Into Tech Sales?
Tech sales is a booming industry with plenty of opportunities for those with the right skills and experience. If you’re interested in getting started in tech sales, be sure to highlight any relevant experience on your resume and consider getting a degree in business or a related field, or enroll in a tech sales Bootcamp to boost your chances of landing a job in tech sales. You could also follow tech sales professionals on different social media platforms, learn different sales strategies, and be updated on the latest news and trends.
Also, if you’re looking for the best tech sales Bootcamp available, check out my blog about The Best Tech Sales Bootcamp.